Strategy to Get Customers be Entrepreuneur

ENTREPRENEURSHIP

Buyer is king. This sentence is certainly familiar to our ears. Customers are people who faithfully buy various products and services that we sell. But actually the customer has other abilities that can be beneficial or even detrimental. Customers are people who can greatly influence the continuity of our business. When we make one customer happy, we easily get dozens of other customers. Conversely, when we make a customer disappointed, then we also have the potential to lose dozens of other customers. Attracting the attention of the customer and captivating his heart to continue to buy our products is something that is not easy and difficult. Basically, good service can make customer attention be directed directly to our products, but the few mistakes we make can be a time bomb for our business. There are various strategies that we can employ to attract the attention of customers. Here are tips and strategies that we can do to attract the attention of customers and win their hearts so that customers go back to buying the products or services that we sell.

My strategi to get customer is

1. Identify Customers Needs

The first way to attract customers' attention is to recognize their needs. People who feel that if their needs are met by a company, will feel comfortable and will continue to visit and buy products from the company. Therefore, it is very important for us to recognize customer needs. The easiest way to find out customer needs and attract customers' attention is to ask them directly. We can do this by visiting consumers directly or by distributing questionnaires distributed online. We can also know the needs of customers by recording or tracking the products that are most in demand by our consumers so far. Through these notes, we will more easily find out what products are most in demand and which products are less in demand by consumers.

Every customer wants to be treated well. Therefore, never discriminate between customers. It is undeniable, sometimes there are some consumers who are cool to chat with. Even from mere chat, our relationship with the customer can turn into friendship. When these customers visit us, there is special treatment that we give. Actually this is fine, but do not let this special treatment harm other customers. An example of preferential treatment that is detrimental to other customers is to put our favorite customers first in line, even though there are other customers who have come and queued up first.

2. Give Bonus

we can attract the attention of customers by providing various kinds of bonuses on each transaction. A bonus doesn't have to be something of high value. Even something simple will be very meaningful and be able to attract the attention of customers more than if we did not give any bonus.

3. Watch the Small Things

Little things that exist in the store or in our service will have a significant impact in attracting the attention of customers. Have you ever seen a store that sells goods at "odd" prices? For example by attaching a price tag of 14,990 rupiah? This might be aimed at giving an illusion to the customer's mind. With this price, the customer will feel that the price of the item he bought is 14 thousand rupiah, even though the price of the item is actually almost 15 thousand rupiah. This method might be right to make customers interested in buying goods, but it is not good to maintain their loyalty. To attract the attention of customers, it helps us round off prices on the products we sell. This is to make it easier for customers to calculate their expenses, so they are not shocked when they see the total price at the cashier. In addition, rounding the price is also useful to make it easy for us to give change. Do not let us usurp the rights of customers by giving inappropriate change. For example, if the customer buys a product for 14,990 rupiahs and he pays with 15 thousand rupiahs, then the customer has the right to 10 rupiah change. Unfortunately, because Indonesia does not have 10-rupiah denominations, many sellers feel innocent when they do not return the 10-rupiah money they are entitled to. In addition to rounding off prices, we can also attract the attention of customers by helping choose products. Some customers may find it difficult to choose the right product for themselves, so as sellers we must be alert to help them. There is one thing that must be considered in this regard, namely do not be too trailing our customers. Some stores try to attract the attention of customers in excessive ways. Wherever the customer goes, the shop assistant will follow. This action might be well-intentioned, i.e. to facilitate customers when they need help. But unfortunately this action can actually make customers feel uncomfortable. The customer will feel like a "thief" who is watching his movements. This action makes the buyer feel intimidated and ultimately chooses to shop elsewhere.